TBA methodically positioned Codeblack as the leading aggregator of urban content across multiple platforms in the 'straight to DVD' category of which it pioneered. Our agency supported the ongoing slate of releases and communication campaigns of each project title and positioned the CEO as a groundbreaking visionary in the field of DVD distribution.

Our ideation and communications plan allowed for a consistent brand voice that encouraged the influx of celebrated collaborations and growth, thus sealing the client as a dominant force in the consumer marketplace and making them a magnet of interest for talent collaborations and potential investment opportunities.